Last month, Incite Founder and President, Ted Kouri, delivered a compelling presentation to a group of not-for-profit and charitable organizations as part of the Edmonton Community Foundation’s (ECF’s) Endowment Sustainability…
InciteMay 31, 2024
Increasing your company’s valuation through strategic marketing. There is no denying it has been a tough number of years in Alberta. From the fall in the price of oil to…
Jesse MeyerJanuary 27, 2021
Take a moment to reflect on how far your organization has come. Chances are, where you are now isn’t necessarily where you started. Any organization can attest that evolution is…
Ted KouriNovember 1, 2019
What is the first image that comes to mind when you hear the word marketing? Maybe it’s the Nike swoosh, or a commercial showcasing a new iPhone. Is this really…
Jesse MeyerJuly 4, 2019
What is the first image that comes to mind when you hear the word marketing? Maybe it’s the Nike swoosh, or a commercial showcasing a new iPhone. Is this really…
Jesse MeyerJune 14, 2019
What is the first image that comes to mind when you hear the word marketing? Maybe it’s the Nike swoosh, or a commercial showcasing a new iPhone. Is this really…
InciteMay 16, 2019
Your market cannot be everyone and anyone. It’s something any marketing textbook will tell you. The more specific and narrowed in your market, the better and more effective your marketing…
Ted KouriApril 30, 2019
“Marketing is the art of meaningful differentiation.” - John Lederer Differentiation is a key aspect to effectively marketing your business. It is also one of the most challenging parts of…
InciteJanuary 30, 2019
We say it often. It is something we tell our clients and ourselves on a regular basis. You must focus your business and your efforts on what you do uniquely…
InciteOctober 2, 2018
