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Strategy driven solutions

for complex problems

I n s i g h tA c t i o nI m p a c tP a r t n e r s h i pR e s u l t sP u r p o s e E n g a g e m e n tC r e a t i v e ...

driven by strategy

In today’s landscape, modern brands and businesses can’t rely on reputation alone—they need to deliver meaningful impact. Leaders across Western Canada face increasingly complex challenges—from interpreting cultural transformations to keeping up with shifting consumer behaviours.

 

Our experts are committed to delivering results for our clients across the full spectrum of strategy and planning—from understanding the market and aligning resources to connecting people with purpose.

 

We partner with you every step of the way, helping you turn insight into action and create impact that lasts.

What
We Do

Brand & Marketing Strategy

Your brand is more than a logo—it’s the promise you make and the experience you deliver. We help you discover, define, and express your authentic story through brand and marketing strategies that resonate deeply and drive meaningful connections with your audience.

Communications & Engagement Strategy

Words have the power to inspire, influence, and ignite change. We craft communication strategies and design engagement approaches that build audience buy-in, navigate transformation with empathy, and turn your vision into a movement that moves people.

M&A Integration & Change Management

Deals are about more than financials—they’re about people, cultures, and possibilities converging. We guide the strategic communications and cultural integration that preserve what matters, unite diverse teams, and create organizations positioned to flourish together.

Strategic Planning & Leadership Facilitation

Great strategies don’t emerge from boardrooms alone—they’re born when diverse voices unite around shared purpose. We facilitate strategic planning that transforms ambitious visions into clear roadmaps, bringing leaders together to navigate complexity and unlock extraordinary growth.

Why Incite?

We deliver strategic, human-centered intelligence that transforms how you understand and navigate your market. While others rely on data that tells you what happened, we uncover why it happened and how it will impact your future. Through strategic dialogue and market intelligence, we reveal the human motivations, audience dynamics, and relationship factors that drive real business decisions.

Our difference?

We don’t just analyze your industry—we understand your unique circumstances, your ecosystem, and the nuances that could make or break your strategic initiatives. This relational approach allows us to craft strategies that aren’t just smart on paper but actually work in the complex realities of your business environment.

The result.

Strategies grounded in authentic insights, built with audience buy-in, and designed to create positive change that drives growth. Because when you truly understand the people behind the decisions, you can influence the outcomes that matter most.

700

Western Canadian brands have transformed challenges into opportunities with our strategic insights.

We are immensely grateful for the strategic guidance and creative support provided by Incite. This partnership has not only refined our brand strategy but has also invigorated our team and the communities we serve. The shift in brand narrative truly reflects the heart of our mission and the impact of our work.

Dr. Ann-Marie ReddyPresident & CEO, Habitat for Humanity Edmonton

The Incite team worked with our organization to establish a sustainable and well-positioned brand suite, with foundational messaging pillars to support our long-term goals. From our in-depth discovery sessions through to the creative development process, Incite worked with us to understand the needs of our business and in the end delivered a tremendous product.

Jim McKillopBoard Chair, FEMCo (Operator of Fort Edmonton Park)

The ultimate benefit of our partnership with Incite over the years is their role as a trusted advisor. Not only do they challenge us during annual strategic planning sessions but our quarterly accountability meetings do just that: they hold us responsible for our actions. With their help, we make the hard decisions about our strategic priorities and their collaboration helps us make good on our objectives through the year.

Dwayne SamplePresident and CEO, Argus
700

Western Canadian brands have transformed challenges into opportunities with our strategic insights.

We are immensely grateful for the strategic guidance and creative support provided by Incite. This partnership has not only refined our brand strategy but has also invigorated our team and the communities we serve. The shift in brand narrative truly reflects the heart of our mission and the impact of our work.

Dr. Ann-Marie ReddyPresident & CEO, Habitat for Humanity Edmonton

The Incite team worked with our organization to establish a sustainable and well-positioned brand suite, with foundational messaging pillars to support our long-term goals. From our in-depth discovery sessions through to the creative development process, Incite worked with us to understand the needs of our business and in the end delivered a tremendous product.

Jim McKillopBoard Chair, FEMCo (Operator of Fort Edmonton Park)

The ultimate benefit of our partnership with Incite over the years is their role as a trusted advisor. Not only do they challenge us during annual strategic planning sessions but our quarterly accountability meetings do just that: they hold us responsible for our actions. With their help, we make the hard decisions about our strategic priorities and their collaboration helps us make good on our objectives through the year.

Dwayne SamplePresident and CEO, Argus

Right from the start, the Incite team got what it takes to build a lively culture and meaningful connections within Explore Edmonton. They've given us the tools and mindset for long-term cultural growth. It's not just about quick wins for them; they're setting up a system that'll keep improving and supporting our mission as we go. That kind of forward thinking is what makes Incite stand out, ensuring our teamwork leaves a lasting positive impact on Explore Edmonton.

Valerie GilbertDirector, People & Culture, Explore Edmonton

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Let’s Create Impact Together

The power of strategic engagement drives everything we do. Listening. Understanding. Crafting thoughtful plans that turn ambitious visions into meaningful action.

At Incite, we partner with you to discover authentic insights, align diverse perspectives, and build strategies that create lasting impact in the complex realities of your environment.

Ready to transform how you understand and navigate your market?

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