Many resources exist to connect fellow business professionals while creating a structured, routine foundation for those relationships to be established and nurtured. Networking groups can provide immense value to budding…
Ted KouriAugust 14, 2019
Your market cannot be everyone and anyone. It’s something any marketing textbook will tell you. The more specific and narrowed in your market, the better and more effective your marketing…
Ted KouriApril 30, 2019
Too often, marketing is viewed as the last piece of the puzzle when in fact, it should be the complete opposite. Good marketing doesn’t overcome poor products, brands that don’t…
Ted KouriMarch 26, 2019
Branding. It’s one of the most commonly used marketing buzz words today and certainly one of the most misunderstood.
Ted KouriNovember 21, 2018
On your website, if you can switch a competitor’s logo for your own organization’s logo and the content still makes sense, there’s a problem.
Ted KouriSeptember 12, 2018
