Pre-Deal

Deal

Post-Deal

Sell-Side: Deal
Communications & Stakeholder Engagement

You only have one opportunity to announce the transaction and Incite ensures that your deal narrative is defined and shared across all relevant audiences. Incite works with sellers during the transaction to communicate the deal to all internal and external stakeholders and map out a post-deal integration plan for all communications and stakeholder engagement needs.

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Support CIM Development & Other Collateral

  • Vet customer earnings reports and CIM packages to provide insight beyond historical financial reporting (i.e., value proposition, company positioning, brand assessment)
  • Design and develop marketing collateral that aligns with deal positioning and messaging

Deal Positioning & Messaging

  • Define the deal narrative, and geographic nuances, and proactively determine how to share the story in market
  • Articulate key messages and align these throughout the organization

Deal Announcement & Rollout

  • Build a communications plan that prepare the organization for the announcement of the deal and ensures the deal is positioned and messaged to maximize awareness
  • Design and facilitate rollout sessions to, and secure buy-in from, all internal and external stakeholders

Stakeholder Communications

  • Build the communications plan, including all relevant channels and tools, that supports ownership through transition
  • Identify FAQs and appropriate responses
  • Train key managers to effectively communicate about the deal and manage change internally