Saturn before Incite
Saturn Machine Works Ltd. (Saturn) was established in 1999. A CNC production machining shop, Saturn serves the oil and gas, mining, automotive, industrial, and electrical industries. Based in Edmonton, Alberta, Saturn is recognized as a high-quality provider of machined parts of all types, as well as prototypes and parts with complex geometries.
Seeking a strategy to support the launch of a set of new innovative products, Saturn engaged Incite in winter 2019 to lead in assessing the market opportunity and determine the most effective strategy for commercialization. The engagement was for Incite to assess the market, determine its value proposition, explore distribution options, evaluate pricing, and build an appropriate marketing strategy to drive product sales.