Your brand is the authentic story that sets you apart and the experience that keeps people coming back. We help you discover, define, and express what makes you distinctive through brand and marketing strategies that create meaningful connections and drive lasting impact.
”Engagement runs deep in Incite's DNA. I don't mean in a fluffy, meaningless way. There is a relationality - how humans relate to each other is important to Incite and shapes how they approach brand strategy. There were insights that came out of the work with Incite that have become quite central in terms of how we talk about ourselves. We experienced that sort of a-ha moment, where we realized we do know who we are and how to articulate it. That's a big deal and something to be proud of.
Giri PuligandlaExecutive Director, Canadian Mental Health Association (CMHA) Edmonton
Every enduring brand stands on a solid foundation. We partner with you to discover, define, and develop a distinctive point of view for your brand—a purposeful spirit and impactful presence that serves as the strategic roadmap for all your market engagement.
Every interaction is a moment of truth. We design holistic customer and stakeholder journeys, ensuring that every touchpoint—from digital engagement to in-person service—consistently delivers on your brand promise, fostering deep trust, unwavering loyalty, and a truly memorable brand relationship.
For complex portfolios, clarity is power. We organize and optimize your brand ecosystem, defining the strategic relationships between parent brands, sub-brands, and offerings to maximize market impact, streamline operations, and enhance stakeholder understanding.
We craft compelling brand names, distinctive visual identities—including logos, typography, and color palettes—and comprehensive brand guidelines that ensure consistent application. This creative ecosystem translates your strategic essence into an instantly recognizable language that captures attention and communicates purpose.
We architect high-level marketing strategies that engineer growth beyond campaigns. Our insight-driven blueprints align precisely with your objectives, defining compelling Key Value Propositions, strategic messaging, and optimal channels. We then develop a clear implementation plan for tactics to reach, engage, and convert your ideal customers into loyal advocates.
Launch with precision and impact. We orchestrate successful market entries for new products, services, or ventures, ensuring seamless stakeholder alignment, meticulous planning, and a strategic rollout that maximizes initial momentum and sustained market penetration.
Your brand is more than a logo—it’s the promise you make and the experience you deliver. We help private, public and non-for-profit clients discover, define, and express their authentic story through brand and marketing strategies that create meaningful connections and drive lasting impact.
In today’s competitive landscape, organizations across Western Canada face the challenge of standing out while staying authentic. Whether you’re launching a new venture, navigating growth, or repositioning for the future, your brand and marketing strategy should resonate deeply with the right audiences and drive measurable business results.
Organizations across Western Canada face complex brand and marketing challenges that require strategic intelligence and human-centered solutions:
We help you discover and articulate what makes you truly different, ensuring your unique value resonates with the right audiences.
We create cohesive strategies that align every touchpoint, from first impression to long-term partnership, building authentic relationships that last.
We develop marketing strategies grounded in stakeholder insights and business objectives, ensuring your efforts drive meaningful connections and measurable results.
Whether you’re expanding, merging, or launching new offerings, we guide brand architecture decisions that preserve what matters while positioning you for future success.
We leverage strategic intelligence and qualitative data to create launch strategies that unite internal teams and resonate with external audiences.
We partner with organizations to develop and provide a clear implementation plan to propel goals forward with clarity and confidence.
”The college brands developed by Incite have been exceptionally well-received, reflecting the unique attributes of our college while resonating deeply with both our staff and the public. The thorough engagement process conducted by Incite ensured that these visual elements were not just aesthetically pleasing but also culturally appropriate and relevant. The feedback has been overwhelmingly positive, reinforcing the effectiveness of our new visual brand in connecting with our community.
LeadershipBritish Columbia Health Regulators Amalgamation
Tried and Tested: Evergreen Marketing Trends
The Value of Engagement in Strategic Planning
Elevating Nonprofit Marketing with the Edmonton Community Foundation
