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Nordic Spa Brand

Incite has a 25-year track record of building visual identities rooted in best-in-class design and always built from strategic insight. With over 200 visual identities and multiple design awards and accolades under our belts, we feel confident we can build a lasting and compelling brand identity for the Pomeroy Nordic Spa division. In addition, our specific history with Pomeroy in creating the Pomeroy Lodge and Kananaskis Nordic Spa logos mean we are already connected to and have a deep understanding of the company’s vision and goals and how this identity needs to fit within a greater company-wide ecosystem.

Modern visual identities in the wellness space have strong emphasis on minimalism and simplicity. Brands are opting for clean design that can be easily translated into a variety of spaces – digital presence, packaging and tangible goods, and space design all need to be considered when building a compelling visual identity so that the brand integrity stays intact and can move seamlessly through advertising, events, interior design and future business extensions like branded wellness products.

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Visual Identity Systems

We have selected identities from our collection that have some relation to the Nordic Spa brand.

CHAMPS Boxing Studio

A high-end boxing studio, CHAMPS needed an identity that could create a specific energy within their space and had to work well within a physical environment.

Fort Edmonton Park

Fort Edmonton Park needed a modern and fun-filled identity to reinvigorate and reconnect the Park to a whole host of new and returning visitors, but also transcend their physical space into marketing collateral and events.

United Sport & Cycle

United Sport & Cycle is a consumer brand that needed a bold visual identity system that would work well in advertising and swag.

World Masters Athletics

The World Masters Athletics is an international organization that needed to transcended language to connect to a common passion – in this case, track and field.

Past Clients

Our roster of client experience is a testament to our relationship-driven philosophy – we work extraordinarily well with clients to ensure deliverables are clear, budget is considered and timelines are always met. Exceeding expectations of the project, for us, means always on time and on budget but beyond that, presenting work that is thoughtful, strategic and aligned with our clients’ goals.