Improving Efficiency

Improving Efficiency

There aren’t enough hours in the day to get all your work done. It’s a common feeling, and a demoralizing one. How can you possibly complete that print ad and run your focus group before five o’clock? The easiest way is to do fewer things. But, because that’s not always an option, the next best approach is to become more efficient at the things you are doing.

Let’s looks at some tips that can help you perform more efficiently:

Stay on the job you are doing. A jumbo jet uses much more fuel during take-off than when cruising at altitude. Jumping from one incomplete job to the next wastes energy, prevents you from focusing, and leads to a number of mediocre accomplishments rather than an exceptional one. Don’t waste fuel taking-off on different projects; get up to speed, then cruise to a job well done.

Use the right tool for the job. Have you ever tried removing a bolt using the wrong wrench? Rather than spending one minute to get the correct tool, the job ends up taking ten minutes, plus the bolt and wrench become damaged. Similarly, have you ever spent ten hours photoshopping okay images when you could have held an afternoon photoshoot and had perfect shots in less time? If you are ever in a position where you aren’t using the right tool, take a moment to think about what the right tool would be.

Delegate away. Do you need to be the one to complete all of your tasks? Do you feel that no one else could do it as well as you? It’s a false expectation to think you’re the only one who can produce quality work. Could you operate a vehicle more efficiently than a race car driver? Could you build a bridge more efficiently than an engineer? Could they implement a social media campaign more efficiently than you? Utilize others skills on your projects, and focus your efforts on your own specialties.

Debrief after the job. Ever finish a project and do everything perfectly? Most of us aren’t that lucky. Spend some time after completing a job to think, and note, how things could have been better. Then, the next time you plan a similar project, you won’t be starting from scratch. This step often gets missed, but it is your best chance to improve on your mistakes.

Looking for more time in your day? Try working on your efficiency.

Ryan Peyton


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